Using CGI and VFX to Support Armed Forces Day
We created a series of CGI shots for Grayson (GB) Ltd to support their Armed Forces Day campaign. As a long-standing sponsor of the British Armed Forces, Grayson wanted a visual piece that reflected this commitment. The Armed Forces Day CGI Animation features branded Grayson vehicles alongside recognisable military aircraft.
Armed Forces Day CGI Animation - The Technical Process
The project required accurate modelling and texturing of military vehicles and aircraft. We converted detailed reference material into production-ready assets, allowing each component to be lit and rendered realistically.
This ensured the final shots maintained a grounded, authentic look.
VFX techniques
We used VFX techniques to integrate the vehicles into dynamic aerial scenes. Lighting, atmosphere, and camera movement work together to create a cinematic result while maintaining technical accuracy. The final animation balances realism with visual impact.
The Outcome
The final CGI product video functions as both a marketing asset and an educational tool, helping audiences understand how Tinexyl® PRO works while supporting informed purchase decisions.
The animation is used across NovaBiotics’ product education, marketing, and launch communications to support understanding and adoption.
See what other fundraising ideas Grayson GB Ltd support: https://grayson-gb.com/news/
Need a CGI Animation with Purpose?
We create CGI and VFX animations for brands that want to communicate more than just products. From campaign visuals to technical animations, we help organisations tell meaningful stories through high-quality 3D content.
RSL Designs – trusted by brands to bring light to their visions.
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