Explainer videos play a pivotal role in marketing and explaining your products or processes.

At Grayson GB Ltd, we were tasked with creating an explainer video that elucidated the advantages of using their FireBlox™ cavity barrier.

During an initial planning meeting with their Managing Director and Sales & Marketing Director, we gained a deep understanding of the processes and methods used to install the cavity barrier.

We crafted a storyboard to visually convey how each part of the process would be presented to the client.

Subsequently, we created the entire set in 3D and modeled all the assets, including a 3D representation of the FireBlox™ cavity barrier.

Using the storyboard as a reference, we presented draft animations to the client for approval.

Additionally, we composed a script, which our voiceover artist used to record voiceovers for each section of the video.

Finally, we seamlessly combined everything in After Effects and presented the final video to the client.

You can learn more about Grayson and their building products by visiting: https://grayson-gb.com/