Having already worked with Peters' Cleaners in the past, we were tasked with revamping their brand and transferring the designs to their 24 hr dry cleaning pods, lockers, vehicles and shops.
The new designs needed to be simplistic and less textual than the current version, whilst still allowing the customer to understand the correct processes and order for drop-off and collection.
Working alongside their Marketing Director (Clare Gill) we created a wave like pattern that conveyed the cleaning process. Using their current colour palette, we introduced a range of blues and oranges to make the artwork visually pleasing and striking.
We discussed where the new branding would be visible and to assist the client in finalising the designs, we created each asset in 3D. This included their 24 dry cleaning pods, new lockers, shop fronts, shop interiors and vehicles.
ToolsLightwave 3D, Affinity Designer and Illustrator.