Audemars Piguet Royal Oak Concept GMT Tourbillon Wrist Watch

3D/CGI Composite Product Visualisation

Founded in 1875, Audemars Piguet is a manufacturer of ultra-luxury Swiss watches, a collaboration between watch markers Jules-Louis Audemars and Edward-Auguste Piguet. Here, we recreated one of their rare Royal Oak Concept watches, using Lightwave 3D (all sub-d modeling) 3DCoat used for texturing, with final post work and comp in Fusion.

Because of the level of detail and the requirement for several close-up product shots; it was decided that instead of using normal map textures, all parts and subparts would be modeled using the subpatch modeling process.

For lighting, we used a hdri image and a single spherical light. For additional reflections, we also used curved sets of polygons with very high luminosity values (similar to bounce cards used in photoshoots).

Final shots were sent to and rendered out to .exr format, included depth and motion buffers for utilising in Fusion.